Why your videos land (or don't). The levers borrowed from marketing, transposed to training.
Free — limited live seats, replay sent to all registrants.
The complete method to design videos that are genuinely remembered.
The "learner avatar": speak to one specific person to reach an entire population.
Motivation, Explanation, Recipe, Exercise: the framework that respects attention and memory.
Feature, Advantage, Benefit: prioritise the information and steer the visuals.
CTO of Sinfony, IT specialist and trainer. He bridges the technical side of AI with instructional design — and champions flipped learning in professional environments.
